Under the Influence with Terry O'Reilly

Under the Influence with Terry O'Reilly

Apostrophe Podcast Network

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.


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This week, we look at some of the biggest arch rivalries in the marketing business. We’ll tell a story about how Burger King figured out a way to offer Whoppers at McDonald’s, how Wendy’s threw a mixtape at their rivals and how the CEO of a pizza company set fire to a cease & desist letter.


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Previous episodes

  • 583 - S11E24 - Arch Enemies 
    Sat, 18 Jun 2022 - 0h
  • 582 - S11E23 - Bookmarks 2022 
    Sat, 11 Jun 2022 - 0h
  • 581 - S11E22 - Brand Envy 2022 
    Sat, 04 Jun 2022 - 0h
  • 580 - S11E21 - "Rule Breakers" 
    Sat, 28 May 2022 - 0h
  • 579 - S11E20 - Brilliantly Bland: Why Boring Sells 
    Sat, 21 May 2022 - 0h
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